Keeping up with the latest news is hugely important in PR. Here we keep you abreast with all the biggest news of the week.

HOT

TAX CUTS - Shadow chancellor Ed Balls has called for a series of tax cuts in next month's Budget which he says are needed to boost the UK economy. Now that's something we could all get on board with isn't it?

FALKLANDS PRIDE - The Falkland Islands put on a show of strength against Argentine aggression and outspoken left-wing Hollywood actor Sean Penn - with a mile-long convoy of 4x4s on the main island. Who says the Penn is mightier than the sword?

ROT

HOSEPIPE BAN - It's still wintry across most of the UK but already the powers that be are talking about a drought. A hosepipe ban may still be on the cards for households across the country after one of the driest years since the infamous summer of 1976, apparently. What do they do with all that water then?

DAME JUDI DENCH - Dame Judi Dench has revealed she can no longer read scripts after being diagnosed with a condition that can lead to blindness. The actress has revealed she is suffering from macular degeneration, a disease of the retina. You have all our best wishes, Judi.