Victoria is… starting to think in Facebook statuses.
Seriously, I actually have a ‘status dialogue’ going in my head as I walk to Brazen every morning.
Diagnosis? Socialmediaitis.
Yes, the personality disorder of the noughties and teenies. A disease that prevents the afflicted from putting down their iPhone, BlackBerry or Nexus Social for a second for fear of missing some crucial tweet or status update.
Social media sites have been around for years and continue to grow at an astonishing rate. This means ta-ra tangible RSVPs. RIP Dear John letters. Now we click ‘Not attending’ on Facebook and change our ‘relationship status’ to single if we’re fed up of our current beau (or belle). They’ll soon get the message. And if they don’t, a gentle de-friend will do the trick.
No wonder we are addicted. Social media is a marvelous mask to hide us from awkward social situations.
Of course it is much more than that too - an amazing platform for sharing information, a great way to communicate and, importantly to me, a great PR tool. It pushes us to break down our creative barriers and provides us with new channels to reach target audiences.
But, our beloved digital natives should beware: talking will never go out of fashion and is great for relationship building. And you never know, you might need it for a job interview one day, providing the twinterview doesn’t progress that far. And maybe you’ll get married, that’s more than clicking ‘married’ on Facebook… it’s an actual thing.
Victoria is… wondering how to cut my blog down to 140 characters so I can tweet it. #theend
By Victoria Barker, Senior Account Director







